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Tuesday, April 03, 2007

Signing Your Email

You have probably received countless emails with signature files. A signature file is the file at the end of the email that adds extra information. Some people use the signature file to include their name, title, and company name. Others personalize it with their favorite quote. Whatever your desire, you can make a signature file that works for you.

A signature file is an easy way to market your business. Setting up your signature file with your website address lets everybody you write to know about your site. This is an easy way to market your site and its products without incurring any extra cost.

Take time to come up with a good signature file if you are using it for advertising. Don't forget to put your website and contact information in your signature file. Add information that makes the person who receives the email care about your site or product. For example, if you are marketing a site that is designed to make money for others, add a line about the money they could be making now.

A signature file can also include a text picture. Pictures are generally useful for capturing the attention of the reader, but use caution so that the picture doesn't get in the way of the message.

Don't forget to place a direct link to the product you are promoting. This seems obvious, but often people make the mistake of providing a website address in their signature file without taking the time to link to a specific product.

Used wisely, signature files can be an effective way to gain business. They can be used with any email program. If you haven't set one up yet, what are you waiting for?

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