Do you really need more than one program?
We've been talking lately about the RIGHT kind of affiliate
programs and the WRONG kind of affiliate programs.
Let's shift our focus today to the NUMBER of affiliate
programs you promote. This is also a very important
consideration.
The fact is that there are many people who are a member of
TOO FEW affiliate programs and there are many people who are
a member of TOO MANY. There are only a handful of people who
have found the magic "sweet spot" right in the middle and
those are the happy people who are making the most money.
Why is TOO FEW affiliate programs a problem?
Joining too few affiliate programs is a problem for 3 MAJOR
reasons:
#1. The bottom line is that you absolutely, positively MUST
start earning multiple streams of income. One income stream,
even 2 is not enough in today's world. If you are only
relying on you job as your main source of income right now,
you're a sitting duck for a financial disaster. If you lose
your job or your health, God forbid, you could be in big
trouble financially. Most people are just one paycheck away
from bankruptcy.
Affiliate marketing is the same way. If you're relying on
just one or two affiliate programs to pull in the bulk of
your income, you're extremely vulnerable. Even if you've
built up a big residual income in a program, if it goes out
of business so do you. I had one program a couple of years
ago that I was earning $5,000+ per month from and then
circumstances happened with the program where they had to
cancel all recurring billings... I lost $60,000+ a year in
income in the blink of an eye! You absolutely, positively
MUST develop multiple streams of income to be secure in
today's world.
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